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BMW · Faces of Joy

2010

Connecting BMW’s Geneva Motor Show stand with a microsite, game scores, photos, and video.

Screenshot BMW microsite
Screenshot BMW youtube channel

A microsite for BMW’s stand at the Geneva Motor Show, alongside Flickr, Twitter, and YouTube channels. High scores from the stand’s ski simulator were transferred to the microsite, while photos and videos from the game were published on Flickr and YouTube.

Date: 2010
Client: BMW AG
Project by: Markus Schmeiduch at Knallgrau GmbH
My Work: consulting, concept, project management, design